If you’ll recall, on Dec. 16 in “What University City needs,” I referred to a study by the UNC Charlotte Center for Real Estate about housing and real estate in the University City area. University City Partners commissioned the study.
I’ve finally got a link to the report, if you’ve got a yen to burrow in. Here’s the link. The study says it “evaluates the need for greater diversity across product types in the University City housing market. It also explores ways to encourage the production of higher–end housing through collaboration between the public and private sectors.”
Here’s one interesting tidbit about what homebuyers are seeking: “Interestingly, proximity to UNC Charlotte was identified as an amenity only for employees of the university. Athletic, cultural, and educational opportunities available at the university were rarely cited on their own as important factors to homebuyers.”
Also pay attention to the sections on pages 8 and 9 about knowledge-based workers, a.k.a. the creative class. They prefer mixed-use, urban neighborhoods over homogenous suburbia, and tend to shun newly developed mixed-use neighborhoods because they feel contrived and lack “authenticity.”
That doesn’t bode well for U.C.’s hopes to attract the creative class. The area is total suburbia. Even if its new development is on a more urban pattern — stores and homes not separated, apartments aren’t sequestered from single-family houses and everything is closer than in conventional suburbia — it isn’t going to be “organic” for decades.
Quick disclaimer: I haven’t read the whole report. It IS a workday, after all, and my regular job (editorial board member, op-ed columnist, etc.) nips at my heels. But I wanted to offer the full report to those interested.